Sri Lanka Institute of Marketing offers a unique MBA from Buckinghamshire New University – UK
View(s):The Sri Lanka Institute of Marketing (SLIM) is the national body that caters to the promotion of marketing and elevating the status of marketing within Sri Lanka. SLIM has been engaged in achieving this vision since 1970, subsequently in 1980 SLIM was incorporated through an Act of Parliament. SLIM’s mandate is to uplift the standards of marketers and marketing in Sri Lanka thereby adding value to the economy and the nation. Thus SLIM has aimed to get closer to this objective by pushing the boundaries and developing innovative events and programmes that works towards this common goal.
SLIM has played an active role in the delivery of educational programmes for marketing professionals. Thus in a bid to further uplift the standards and knowledge of the marketing industry SLIM introduced the Master’s in Business Administration (MBA) degree. The MBA is awarded by Buckinghamshire New University in the United Kingdom. An individual planning to start the MBA degree has to take in to consideration a series of factors such as the reputation of the institution awarding the MBA, the recognition of the affiliate university, level of interaction in programme delivery and the credentials of the programme – these factors determine the quality of the MBA as well as its global acceptance and recognition. So why should you choose SLIM as your destination for a MBA? SLIM is a professional body that has produced many successful alumni in the local as well as international marketing arena. The organisation has also built strong relationships with the Chartered Institute of Marketing, Federation of Chamber of Commerce and Industry of Sri Lanka, The organisation of Professional Associations of Sri Lanka and the World Marketing Association. SLIM has also built a reputation of trust and responsibility over the years. Buckinghamshire New University is ranked in the top 30 universities in the United Kingdom according to the Times Higher Education, in order of value added ranking based on graduate salary.
The lecturers involved in the delivery of the subject material are at a better vantage point to evaluate the strong points of this MBA. Speaking to Mr. I. G. Perera, lecturer in International Logistics and Operations Management, he said “This is a very unique programme as it combines theory and practice very well. For example in my subject area, students learn about logistics as well as laws pertaining to this. Thus they are able to apply today’s classroom learning, at their work place tomorrow. Each module comprises of two coursework and one examination, thus students are encouraged to learn the theory well and apply it in to real life situations as well. Many students bring in good points for discussion and many have told me that they are able to assess problems as a case study and thus solve it very practically using the knowledge they have gained through the programme”. Mr. Perera, further stated that the students have a good support network through the SLIM staff, “SLIM has an appointed coordinator in the UK who handles student concerns and issues directly with the university, thus student questions and clarifications are cleared in 15 to 20 minutes as the coordinator contacts the university directly and get the accurate information. Even the local staff are very supportive, students gain access to vast resources and enjoy the facilities offered by SLIM”. He further added “when it comes to the dissertation students are appointed a tutor from the parent university and they are guided through the dissertation procedure”. Mr. Perera concluded, “Thus, this is an MBA that provides the right knowledge and has the right evaluation techniques to produce successful graduates. I have had many students tell me that the knowledge they gained through this MBA has helped them to reach beyond their career goals and has made them more efficient at their workplaces, thus turning companies around and steering them in the right direction”.
Make the right choice and choose an MBA that will place you one step ahead of the others with the confidence to leap above and beyond.
(JTK)