Business Times

3M enters first aid dressing market in Sri Lanka

3M Sri Lanka, after extensive market research, has introduced the latest solution for first aid dressing to the Sri Lankan consumer, officials said. Sanjaya Rekawa, Business Manager 3M said it is very painful when one wants to take off those plasters currently in the market. “They say that it pulls the hair on the skin which makes it unpleasant. And some of the common complaints were that the plaster makes the skin change colour when used over a day and that every time it gets wet, a new plaster has to be placed if not the wound tends to get festered.

Therefore it was very evident that the consumer was not seeing a complete solution with any of the products available for them,” he explained. Mr. Rekawa added that the consumers say that unlike the other plasters, 3M plaster even after a bath was never wet and that the wound was protected as well. “The removal was so easy that it was painless, the wound didn’t get irritated when the plaster was removed," he said, adding that now children want to wear these even when they are slight scratched.

He said that 3M Plaster is the only truly skin friendly first aid solution currently in the market. “The comfort provided with the hypoallergenic adhesive with almost no adhesive residual and most importantly the ease of use, in fact it can be applied with just one hand makes it easier to use," he added.

Mr. Rekawa explained that 3M innovations for scotch surgical plastic tape and micropore surgical tapes were born off an idea to make a plastic sheet with adhesive on it, which could stick to the skin right up to the wound edge and prevent contamination.

In 1960s the innovation went a step further, when 3M cut tape into half inch width which were then packaged and sterilized as Steri Strip wound closures, becoming the best answer to closing the wounds painlessly.

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