Effectiveness is a process and not a quick fix as stated by Dr. Stephen R Covey. He authored this best selling book almost 20 years ago and to this day its in the best sellers list. More than 20 million copies were sold the world over and translated in to more than 38 languages.

This process of Effectiveness has been developed as a Training program and conducted the world over including Sri Lanka and is called the number one selling program in the world. If so there has to be something in it ?

Dr. Covey has spent more time doing research on this subject to see how this effectiveness can be a journey and an internalized process where any individual can make it as a habit. He found the process to be a continuum with 7 Habits and anyone who lives these habits could reach the effectiveness and become a highly effective individual.

What's so great about it? Lets have a peep in to the "Foundations" this week . The Foundation of real effectiveness is from the inside out and not outside in. Inside out means focusing on building the Real True "Character" of a Individual before you start on working building the skills. Or in other words the "Personality". More often we focus all energies to develop the Personality in other words to more on the externals.

The true character is what you are , meaning we need to work a strong Character like a strong deeply rooted tree which can withstand any storms around. Character is understanding the TRUE Principles in life and aligning it towards the principles even in difficult situations.

These Principles what Dr. Covey is stating is what we know as Universal Natural Laws which is taught by any civilized society or every major religion in the world. For example, Honesty, Integrity, Respect for others, Loyalty etc.

Every Habit is revolving around a Natural law or Principle and when we align ourselves with the principles we get superb results.

These 7 Habits and the principles in these 7 Habits have been so great and useful , this has been embedded in many forms by Dr. Stephen Covey and his Son Sean Covey in some excellent books like .

.7 Habits of Highly Effective People
.7 Habits of Highly Effective Families
.7 Habits of Highly effective Teens
.7 Habits for Happy Kids

Lets look at a some important aspects on these concepts on a weekly basis and I welcome you to this journey towards Effectiveness.

The writer Ameer Ahamed is the CEO-for Sri Lanka, Maldives and Bangladesh for Franklin Covey South Asia. Master Trainer for 7 Habits of Highly Effective People process, Leadership, and many other offerings from FranklinCovey International.