Edith Cowan University Sri Lanka Launches the Bachelor of Communication, A Game-Changing Australian Degree for the Media and Creative Industries
View(s):In a vibrant celebration of innovation and opportunity, Edith Cowan University (ECU) Sri Lanka officially launched Bachelor of Communication on the 4th of November 2025 at its state-of-the-art campus in Rajagiriya. This marks a major milestone not just for ECU Sri Lanka but for the nation’s higher education landscape introducing an authentic Australian communication degree directly from one of Australia’s most progressive universities.
The launch event was graced by key convenors and course coordinators from ECU Australia and ECU Sri Lanka, as well as leading professionals, academics, and media personalities who gathered to celebrate this defining moment in communication and media education. Representatives from top media organizations, creative agencies, and communication platforms were present, making the evening an inspiring convergence of intellect, creativity, and collaboration.
The Bachelor of Communication is one of the most sought-after communication qualifications globally, and its introduction in Sri Lanka signifies a groundbreaking development for the country’s academic and professional sectors. As the fourth direct international campus of Edith Cowan University Australia, ECU Sri Lanka continues to bridge educational excellence and global opportunity now empowering local students with access to a world-class degree without leaving home or paves the way to transfer to Australia after the first year of the degree.
Speaking at the event, Professor Helen Klaebe, General Manager of ECU Sri Lanka, emphasised the programme’s role in nurturing the next generation of storytellers, media strategists, and creative leaders.
“This programme is designed to equip students with the skills and knowledge to thrive in a dynamic, fast-evolving communication landscape. We are proud to offer a degree that merges academic excellence with practical, real-world experience right here in Sri Lanka,” she said.
The launch evening was a lively and colourful affair that perfectly mirrored the creative energy of the communication field. Attendees were welcomed to an immersive experience highlighting ECU’s modern learning environment and the exciting opportunities the Bachelor of Communication offers.
Convenors and lecturers from ECU Australia joined the event, connecting with students, academics, and media industry professionals. The presence of heads of advertising and PR agencies, television and radio network leaders, and senior journalists elevated the occasion, fostering meaningful networking and collaboration.
Guests engaged in conversations about emerging media trends, digital storytelling, and the role of creative communication in shaping society. The evening ended on a high note with participants connecting over dinner, sharing ideas, and exploring new possibilities for academic and industry partnerships.
A special highlight of the evening was the official launch of ECU Sri Lanka’s Podcast Studio, a cutting-edge facility dedicated to communication students. This new space will serve as a creative laboratory for students to produce podcasts, interviews, and audio stories, allowing them to apply classroom learning to real-world projects.
The Podcast Studio reflects ECU’s hands-on approach to education, ensuring that students not only gain theoretical knowledge but also develop the technical and creative competencies needed in the fast-paced media industry.
“This studio will be a space where ideas come alive,” said Sunali Fernando, Convenor of Creative Humanities, ECU Sri Lanka “Our goal is to give students the freedom to experiment, create, and communicate with confidence and skills that are essential in today’s digital communication environment.”
The Bachelor of Communication at ECU Sri Lanka is designed for young, aspiring communicators as well as early-career professionals seeking to advance their expertise in media, public relations, digital marketing, and creative industries. The programme offers a global curriculum developed by ECU Australia, focusing on areas such as journalism, public relations, advertising, social media strategy, and digital content creation.
Students enrolled in this programme will benefit from:
- Australian academic standards and curriculum, taught by qualified lecturers.
- Practical experience and industry engagement, real-world projects, and media partnerships.
- Access to modern communication facilities, such as the newly launched Podcast Studio.
- Global recognition, as graduates will receive a degree directly awarded by Edith Cowan University, Australia.
The introduction of this degree programme signifies more than just an academic expansion; it represents a bridge between Sri Lanka’s emerging creative talent and the global communication industry. With the media sector growing rapidly across digital and traditional platforms, there is a rising demand for professionals who can think critically, communicate effectively, and adapt globally.
“This programme will play a key role in elevating the standards of communication and media education in Sri Lanka,” said a senior media professional who attended the event. “It gives young people the opportunity to gain an internationally recognised qualification while contributing to the local creative economy.”
The launch received widespread media coverage, with representatives from leading television networks, digital platforms, and print publications in attendance. Their participation underscored the growing recognition of ECU as a global education leader and highlighted the strong partnership between academia and the media industry in Sri Lanka.
Many journalists and agency heads described the programme as a “game-changer” for the sector, noting that it fills a significant gap in professional communication training. The degree’s flexibility and global perspective make it ideal for students fresh out of school, junior executives in marketing or media, and those seeking to transition into the creative industries.
Edith Cowan University (ECU) is a leading Australian university ranked among the top young universities in the world. Its Sri Lanka campus, ECU’s fourth direct international campus offers students the opportunity to study for an Australian degree right here in Sri Lanka, with the same quality, curriculum, and academic support as students in Australia.
ECU Sri Lanka continues to redefine international education through its modern facilities, globally benchmarked teaching standards, and commitment to industry integration. The Bachelor of Communication joins a growing list of globally recognised programmes offered by the university, reaffirming ECU’s mission to prepare students for success in a rapidly evolving world.
For more information
visit www.ecu.edu.lk
or call 0112555123
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