The latest Hollywood 3D animation musical comedy Dr. Seuss’ The Lorax will be released at Superior in Majestic Cineflex, Colombo from March 23.
Based on Dr. Seuss’ children’s book of the same name and directed by Chris Renaud, and co-directed by Kyle Balda, the film is the fourth feature based on a book by Dr. Seuss.
Twelve-year-old Ted (Zac Efron) lives in a place virtually devoid of nature; no flowers or trees grow in the town of Thneedville. Ted would very much like to win the heart of Audrey (Taylor Swift), the girl of his dreams, but to do this, he must find that which she most desires: a Truffula tree. To get it, Ted delves into the story of the Lorax (Danny DeVito), once the gruff guardian of the forest, and the Once-ler (Ed Helms), who let greed overtake his respect for nature.
Starring Danny DeVito, Zac Efron, Ed Helms, Taylor Swift, Rob Riggle, the film was fully fabricated in the French studio “Illumination Mac Guff”, which was the animation department of Mac Guff which has been acquired by Illumination Entertainment in Summer 2011.
The film was originally released by Universal Pictures on March 2, 2012, on the 108th birthday of Seuss, who died at age 87 in the year 1991.
Produced by Illumination Entertainment, the film also marked the debut of Universal’s centennial logo, which will be used during 2012.