Singer Sri Lanka, one of oldest companies in the country, launched its latest range of Whirlpool mastermind refrigerators in Colombo recently. As exclusive distributor for Whirlpool Mastermind refrigerators, Singer says it’s looking forward to give its customers the latest in technology and design with the introduction of this high end product range.
Speaking to the Business Times, Singer Sri Lanka CEO Asoka Peiris said, “We have the widest range of consumer electronics required by the customers. With our network of over 370 dealers and other sub retailers we have the reach across the Island and all our customers anywhere can purchase these products.”
The Whirlpool refrigerator has some of the latest innovations such as alarms to warn of doors left open, 6th Sense tower cooling system that accurately gauges both ambient temperature and the refrigeration load, which saves power and ensures optimum power consumption. This range also comes with an adjustable freezer compartment.
Mr Peiris said the company has achieved a 40 % growth in the past year, over the same period last year. “In more specific terms Jaffna proper had a growth in sales of 8 %. This percentage in growth for Jaffna may seem inadequate now but I am very confident that it will increase in the near future. The large amount of local tourists visiting Jaffna is making the place a boom town; we are in a position to provide all the requirements in terms of appliances needed for the hotels and citizens alike.”