By G. Seetharaman and Beth Stebner When the iconic Playboy Enterprises announced the launch of its clubs in Goa, India in November, the big question on fans’ minds was what the Playboy bunny costume would be. This was unveiled at a press conference in Mumbai. The famous corset has been tweaked with an allusion to [...]

Sunday Times 2

Indian Playboy bunnies to wear sari

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By G. Seetharaman and Beth Stebner

When the iconic Playboy Enterprises announced the launch of its clubs in Goa, India in November, the big question on fans’ minds was what the Playboy bunny costume would be.

Revealing: The new bunny costumes for the Indian Playboy club in Mumbai, opting for a more demure take on the outfits but keeping the ears, bow-ties and fluffy tails

This was unveiled at a press conference in Mumbai. The famous corset has been tweaked with an allusion to sari and paired with a translucent ankle-length skirt. But the other trademark paraphernalia, like the ears, bow tie and tail, remain.

The new sheer corsets do not follow the traditional, skimpier Playboy Bunny uniform, in that sheer panelling has been added.

But even with the culturally-cognisant design, some fear the costumes mark a slippery slope and that opening the Playboy club would encourage debaucherous and vulgar behaviour. Dilip Parulekar, the tourism minister to Goa, said in November: ‘We will not entertain anyone who is here to spread obscenity and nudity,’ according to the Times of India.

Playboy, which has its origins in the magazine founded by Hugh Hefner in 1953, inked a deal with its India licensee PB Lifestyle India in November to open at least 120 outlets over the next 10 years.
The outlets include clubs, bars and cafes. The first club is coming up on the Candolim beach in Goa by March, which will be followed by another one in Hyderabad.

Daily Mail, London




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