Here is what we found - you can complete the Professional Diploma of The Chartered Institute of Marketing, UK without sitting for Exams.
Dr. Ranjan Madanayake |
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The Imperial College of Business Studies an Accredited Study Centre of The Chartered Institute of Marketing, UK offers the unique option of an Assignment based Assessment route to students who wish to complete the Professional Diploma in Marketing - Stage 2, without having to sit for examinations. It is the only local Study Centre that provides this option. Spokesman for Imperial College Dr. Ranjan Madanayake, Head of their SBU for Marketing Education, the Imperial Marketing Academy further stated that this exclusive feature is made possible through their strategic alliance with London School of Marketing the Global leader of CIM education.
He further stated that from research conducted in Sri Lanka that many students prefer an Assignment based Assessment than Examinations. This he says allows students to apply what is learnt in the classroom and online in a real world situation. He also asserted that this process not only helps them to develop their theoretical knowledge but most importantly applying them in practical situations. Marketing, he says is a management process of identifying, creating, sustaining and growing profitable customers by providing superior value. Above all he says that Assignments being practical is very interesting and very much less stressful than sitting for examinations.
Over the last three years Imperial College has offered Assignment based learning to over 1000 UK based students annually by providing online tutoring services. All Sri Lankan students who choose the Assignment based Assessment route will be provided an online tutor for 24 hours a day for five days a week. This is an additional service to the expert panel of lecturers who provide classroom guidance. He reiterated that this unique offer is only for students of Imperial College. Some of the highlights we were told are that previous batches through Assignments recorded 95% pass rate, no exam pressure, 24 hour 5 days a week online support, access to London School of Marketing web ports and 360 degree learning. |
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