Adfactors PR Lanka declared APAC Agency of the Year
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Ms. Angela Scaffidi and Ms. Rezani Aziz (right)
PROI Worldwide, the world’s largest partnership of entrepreneurial communications agencies with partners in 72 countries, has named Adfactors PR Lanka as its Agency of the Year (AOY) winner for the APAC region. The award was received by its CEO, Rezani Aziz, at the PROI Global Summit, held recently in Stresa, Italy, her company said in a media release.
“The PROI Agency of the Year award acknowledges entrepreneurial communications agencies that demonstrated excellent business success, while also providing outstanding leadership and contributions to their fellow PROI partners,” said Angela Scaffidi, Global Chair of PROI Worldwide and Chair and Founding Partner of Australian-based SenateSHJ.
Adfactors PR Lanka achieved significant milestones in 2024, diversifying its senior leadership, recruiting a mix of team members from media, communications and finance backgrounds, while also drawing on analytics, programming, and public policy experts to bolster the agency’s ability to meet the evolving needs of clients in Sri Lanka, and global businesses entering the island.
“This award belongs to my entire team – who worked through moments of fulfillment, highs and lows and like all things PR, chaos too at times, delivering towards a focused strategy,” said CEO, Adfactors PR Lanka, Rezani Aziz.
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