Mobitel launches an islandwide campaign, “20 Visse Singha Pathuma”, where cricket fans around the country have the chance to wish the Sri Lanka Cricket Team for victory at the T20 World Cup. For the campaign, well-wishers are asked to place their thumb on to a digital screen as a form of support to the team. [...]

 

The Sundaytimes Sri Lanka

Mobitel Launches “20 Visse Singha Pathuma”

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Mobitel launches an islandwide campaign, “20 Visse Singha Pathuma”, where cricket fans around the country have the chance to wish the Sri Lanka Cricket Team for victory at the T20 World Cup.
For the campaign, well-wishers are asked to place their thumb on to a digital screen as a form of support to the team. This is the first ever islandwide National Campaign launched on a digital platform.
“20 Visse Singha Pathuma” will tour islandwide over the next 23 days. Additionally, there will be cricket carnivals from 4.00pm onwards on March 22, 24, 27 and 31and April 03, 04 and 07 of April at Galle Face.

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