‘Nagenahira Mulakkam’ (The Festival of East) , a mega 18 hour entertainment, cultural and Sports carnival will come alive at the Kalladi beach in Batticaloa on September 26.
It is the first of its kind to be held in the East and this will promote and build a strong bond and friendship between East and the West.
The Festival of East is organized by the Eastern Provincial Council in association with Italian based Sri TV.
‘Whilst having sports, music and fashion the youngster’s of the east will be given the opportunity to take part in playing Beach Soccer, Water sports, running, canoe racing and socialize with the rest of the event, magic show, fashion & music respectively’ said Hasanjith Chaturanga, the Country Manager Sri TV
‘It was the dream of eastern province Chief Minister Sivaneshathurai Chandrakanthan to have such an event taking place in the east’ he added.
Sri TV, the well known Sri Lankan satellite television channel under the guidance of its Chairman Mr. Thushara Kurera came forward to launch this event, together with Eastern Province Council.
‘The Festival of East’ comprise many sporting events such as beach Soccer, beach Basketball, swimming in the sea, running, Canoe Race, Kite Festival, Cultural events, magic shows, Fashion Fiesta by Sharmini of Silk Wrap and finally a grand musical event with Arun Liyan and his band Alieans from Colombo followed by fire works festival.