R&B star Ne-Yo to rock Colombo
View(s):By Sanath Weerasuriya
Ne-Yo, celebrated globally for his soulful vocals and heartfelt lyrics, is recognised for chart-topping hits such as ‘So Sick’, ‘Miss Independent’ and ‘Because of You’. With 16 Grammy nominations, three wins, 18 RIAA Platinum-certified songs, and 12 Billboard Top 10 hits, Ne-Yo has secured his place as an influential figure in contemporary music.
The spectacular event, organised by ‘Brown Boy Presents’, promises to be a highlight of the year. Cinnamon Grand Colombo joins as the official hospitality partner, ensuring an unforgettable experience for all attendees.” Amith Boteju, professionally known as Brown Boy, leads ‘Brown Boy Presents’ with a vision to elevate Sri Lanka onto the global entertainment stage. Through strategic partnerships with international artists, Brown Boy Presents aims to create memorable experiences and promote Sri Lanka as a premium entertainment destination.
“We are excited to partner with Cinnamon Grand Colombo, a hotel renowned for its luxury, exceptional hospitality, and central location,” said ‘Brown Boy Presents’ CEO Amith Boteju. ‘This collaboration will enhance the experience for local and international attendees, reflecting the highest standards of hospitality’.
This landmark event expects an audience exceeding 20,000, providing state-of-the-art audio, visual, and pyrotechnic experiences. A unique “club” concept around the stage will offer exclusive VIP and VVIP experiences, including dedicated table service, premium food and beverage areas, and optional backstage passes.
Aligning with Sri Lanka Tourism and international airline partners, this event is positioned to attract high net-worth tourists, boosting local tourism and enhancing Sri Lanka’s international image. International promotional efforts will cover South Asia, Southeast Asia, the Middle East, and Europe.
Exclusive tickets and special hospitality packages will be available in the near future through select outlets in Colombo, Kandy, Jaffna, Galle, and Matara, with additional international tour packages offered through global partners.
Official print and digital media partner is Wijeya Newspapers Ltd. Scan and watch the trailer.
Brown Boy
Amith Boteju, professionally known as Brown Boy, is a young, dedicated, energetic Sri Lankan entrepreneur and a talented musician with a vision to take Sri Lanka to the global arena not only with his music but also with his business and innovative ideas. Raised in a middle-class Sri Lankan family, he has deep roots in Sri Lanka, which drives him towards his passion for making a global impact on his motherland for its betterment.
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