Banking
Nations Trust Bank-American Express Cards among the best
View(s):Nations Trust Bank introduced American Express Credit Cards to the Sri Lankan market in 2003; and over the last 9 years, the Bank has been successful in making American Express cards among the top 3 credit cards in circulation.
Speaking to the Sunday Times Advertising desk Sharmila Arasaratnam, Senior Manager Marketing -American Express Cards said, “Credit cards are an important facility offered by the Bank as a part of their consumer credit suite of products, which has also been one which continues to be the mechanism by which the Bank attracts new banking relationships. Currently NTB is the only issuer and acquirer of 4 credit card products in the Sri Lankan market – the American Express Blue Card, the American Express Gold Card, the American Express Platinum Card and the Sri Lankan Airlines Platinum American Express Card. Each card has been specially designed with exceptional benefits to suit specialised lifestyles, payment securities, and financial and travel needs of the modern Sri Lankan customer.
Sharmila Arasaratnam, Senior Manager Marketing -American Express Cards
One of the most utilised and well-known advantages of a credit card at present would be the promotional programmes; and American Express cards have achieved its position at the forefront in this regard by tying up with top notch merchant partners to provide special savings programmes for its card members which enhance their lifestyle.”
Ms.Arasaratnam mentioned that “American Express Cards have maintained a very exciting and dynamic calendar of promotional campaigns, offering card members new offers every month. Some of the recent success stories are the Dining campaign with 30% savings on international cuisines each day of the week, Lodging offers at a host of hotels and resort around Sri Lanka, tie ups with premium Travel agents to offer Cardmembers no surcharge on tickets and travel packages and a partnership with Abans to offer customers 20% savings and a unique 20 month instalment plan.
In addition, Cardmembers are also entitled to special privileges such as a chance to win a Samsung Galaxy SIII phone weekly and win tickets to witness the Singapore Grand prix when they shop with their American Express Card at Keells Supermarkets and World Duty Free at BIA Katunayake respectively.
In addition, frequent overseas travellers can also enjoy many valuable benefits by subscribing to the Sri Lankan Airlines American Express Platinum Card. In partnership with Sri Lankan Airlines and their FlySmiLes frequent flyer programme, the card offers 1 FlySmiLes mile for every Rs.100 spent through the American Express card for any transactions made at any location, both locally and overseas – enabling card members to convert their everyday spending into free flights and other travel-related benefits with SriLankan Airlines.
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