Education

President of Asia e University (AeU), Malaysia Visits

Strategy College of Business and Marketing

The Asia e University is an Asia Cooperation Dialogue initiative funded by the Government of Malaysia and is also a member of the Association of the Commonwealth Universities (ACU) and recognised by the University Grants Commission (UGC), Sri Lanka. It is also a member of the European Foundation for Quality in E Learning (EFQUEL), International Council for Open and Distance Education (ICDE) and the International Consortium for Teaching and Learning Centre.

Picture shows from L to R: Snr. Tutors at Strategy Lewie Diasz and Yasas Hewage, Managing Director, Phoenix Business School (Private) Limited Dr. Ranjan Madanayake, and President AeU, Prof. Dato Dr. Ansary Ahmed participating in the inauguration of the new lecture halls and library facilities.

The Executive MSc (Strategic Marketing) awarded by AeU is conducted by Strategy College of Business and Marketing in Sri Lanka. It is a unique programme designed to promote Marketing as a strategic business function in Sri Lanka.

The Program includes 6 core modules such as Strategic Brand Management, Marketing Finance, International Marketing Strategy, Developing Strategic Marketing Plans, Strategic Marketing for Competitive Advantage, Innovation and Product Management and a work based Dissertation. Over a hundred students have enrolled for this programme currently.

Commenting on the success of the programme Prof. Dato Dr. Ansary Ahmed, the President of Asia e University, Malaysia who visited Strategy, Sri Lanka mentioned that “the Executive MSc (Strategic Marketing) would deepen the understanding of core Marketing theories and concepts and attempt to balance theory with practical application”. He was delighted with the progress made by Strategy in association with Phoenix Business School the partner of AeU in Sri Lanka.

For further information on this release, Please Call Mahendra from Strategy College on 0727599282

Top to the page  |  E-mail  |  views[1]
SocialTwist Tell-a-Friend
 
Other Education Articles
A Noble Gift for St.Peter’s College
Amazing Careers in Psychology
The Walk for Wetlands 2012.
Unilever helps undergraduate women in Sri Lanka build careers
Landmark CA Sri Lanka – INSEAD global leadership programme back in Sri Lanka following overwhelming demand
APIIT Graduate School offers Internal British MBA and MSc Awards
Quality Higher Education Opportunities at APIIT
Industry demand drives new programs at Bond University
Testing times for students as practical exams begin
Sri-Lankan Students set to shine at Harvard University Leadership Summit
MATRIX, your higher education partner
University of Wales Bachelors and MBA degrees offered at Imperial Institute of Higher Education
President of Asia e University (AeU), Malaysia Visits
A University of London LIB for everyone!
Unique learning opportunity with MSU’s hospitality programmes
Golden Chance
MILCRIS (Oman) Sponsors CPD on Sustainable Development in association with Sheffield Hallam University and ICBT Campus
SLIIT conference focuses on developing research culture in Sri Lanka
“THE BEST OF BROADWAY” by Asian International School
Education Sports
Jayasooriya champs at PoW Annual Inter-House meet

 

 
Reproduction of articles permitted when used without any alterations to contents and a link to the source page.
© Copyright 1996 - 2012 | Wijeya Newspapers Ltd.Colombo. Sri Lanka. All Rights Reserved | Site best viewed in IE ver 8.0 @ 1024 x 768 resolution