Business Times

Marketing guru Philip Kotler’s visit inspires Hameedia to launch ‘CEO Studio’

To celebrate this week's forthcoming visit by world marketing guru Prof. Philip Kotler, Sri Lanka’s menswear specialist Hameedia will launch its exclusive ‘CEO Studio’. In a press release, Managing Director Fouzul Hameed, was quoted as saying.

“This is Prof. Kotler’s first-ever visit to Sri Lanka. Just as much as he is acclaimed as the Father of Modern Marketing, this event is parallely regarded as one of the most significant events in the history of marketing in Sri Lanka. As the benchmarked national menswear specialist we are proud to partner with SLIM on this landmark event.”

The ‘CEO Studio’ will be a specially created enclave at Prof Kotler’s seminar at the Water’s Edge, focusing entirely on the CEO and his sartorial and overall grooming needs. After that CEO Studio will be transferred to the Hameedia flagship store at Galle Road in Wellawatte. Trained fashion guides will be at hand to advise customers on the finer points of power dressing, help them “re-define” their grooming and thus take them to the next level in terms of overall appearance, the statement added.

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