An innovative new transportation service is working to save lives and encourage Sri Lankans to take the responsible route home. First launched on Christmas Eve, 2016, DrinkDrive is a unique platform that provides professional chauffeurs who drive clients safely home in the client’s own vehicle at a reasonable rate. The chauffeurs arrive in pairs and [...]

The Sunday Times Sri Lanka

Access to Sri Lankans to life-saving transportation service – DrinkDrive

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An innovative new transportation service is working to save lives and encourage Sri Lankans to take the responsible route home. First launched on Christmas Eve, 2016, DrinkDrive is a unique platform that provides professional chauffeurs who drive clients safely home in the client’s own vehicle at a reasonable rate. The chauffeurs arrive in pairs and as one drives the client home, the other follows on motorbike, the company said in a media release.

The service was first conceptualised in response to rising incidents of accidents and fatalities caused by drunk driving. Over 2,800 fatalities were reported in 2015 alone in addition to a further 7,700 critical accidents. Seeking to provide a convenient and safe alternative, the new service enables users to ensure their safety and that of their friends and loved ones, without having to sacrifice their nights out, or pay for expensive alternative transportation, the release said.

DrinkDrive has already attracted over 2,000 members since its launch and is now working to launch a Loyalty Card for return clients and for customers who register themselves via the DrinkDrive website.

Client safety and comfort are naturally paramount concerns for DrinkDrive, therefore the company works to ensure that each of its drivers undergoes a rigorous selection process following systematic evaluations of their personality and attitudes. Drivers who are able to make it past the first round of selections are thereafter required to take part in several workshops designed to teach them about all aspects of their job-role, and all necessary safety protocols. Each driver is also provided with a smart-watch, Bluetooth headset, and water-proof mounted cameras.

DrinkDrive is a subsidiary of OMBC Holdings (Pvt) Ltd. Supported by partners in Qatar and Sweden, OMBC also maintains a presence in the domestic tourism industry through its subsidiary, SriLankaGate. For more information please visit: www.drinkdrive.lk.

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