Expolanka Freight rebrands global identity as EFLView(s):
Expolanka Freight Ltd (EFL) this week unveiled its new identity, consolidating its position as a key global freight forwarder, “taking its brand to the next level and making it one to reckon with in the world of international freight”, according to a company statement.
“Our goal is to become a truly global company. We aim to achieve this by creating a strong brand identity, establishing best practices anda transcending customer expectations. Our brand becomes our DNA, and the singular voice of every player in the team,” noted EFL COO, S. Senthilnathan.
He said the company is proud to re-launch its brand as EFL, making it more vibrant and giving it greater visibility as a global brand. “This rebranding exercise is to establish a common identity, highlight our strengths and lead us to becoming one of the leading forwarders across the world. We are very confident that this will propel us among the world’s top freight and logistics companies, creating our niche in the global market and differentiating ourselves through our personalised and simplified logistical solutions,” he added.
Launched 30 years ago, EFL has a global footprint with a 1200+ staff strength across 15 countries and 45 cities and a strong presence in the Indian sub continent. EFL is a prominent IATA agent in Sri Lanka, India, Bangladesh and Pakistan and has representation in Asia, Africa, the Middle East and the USA.
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