ISSN: 1391 - 0531
Sunday March 16, 2008
Vol. 42 - No 42
Financial Times  

GSK ranked one of the top 5 brands in UK

GlaxoSmithKline (GSK) has been ranked fifth among the top 500 brands in the United Kingdom by the Superbrands Organisation, following the completion of the organisation’s annual survey, the company’s Colombo office said.

Based on the views of 1,500 professionals and a council of senior business leaders in the UK, the ranking recognises brands that have established the finest reputations in their fields and make the most impact on the UK business sector. Other brands in the UK top 5 with GSK are Google, Microsoft, BP and BBC.

In September 2007, GlaxoSmithKline Pharmaceuticals in Sri Lanka was rated the country’s first ‘Pharmaceutical Business Superbrand’, by the Superbrands Organisation, following an evaluation by a Business Superbrand Council comprising 22 eminent individuals, the statement said.

Managing Director in Sri Lanka Stuart Chapman, commenting on the accolade, said: “The fact that GSK is the only pharmaceuticals brand in the Superbrands top five reiterates the company’s position as a benchmark in its sector.

A Superbrand rating identifies brands with significant strategic focus and commitment to achieve extraordinary results.”

 

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