hear it for the guys
Men would actually start contemplating what they
wear henceforth. Are their clothes properly co-ordinated? Do the
accessories match? For, when men dress right, their clothing does
the talking. A men's wear magazine, 'Man's Mission,' launched by
Hameedia deals with all this and more.
The first of
its kind in the Sri Lankan market, the quarterly publication focuses
on fashion and social trends of the male, in addition to a variety
of articles both humorous and informative on sports, music, environment,
IT trends, health cuisine and medical aspects.
males was hitherto not a priority. However, "dressing right
for the right occasion is a necessity in today's world to progress
professionally and personally," points out Hameedia's Managing
Director, Fouzul Hameed.
style, personalities and attitudes of prominent figures, that give
an overview of current fashions, it enables individuals to select
and fit themselves to suit their distinctive personality.
also covers a wide range of topics. Featured in the launch issue
are - Etiquette in dining: it's time you knew your manners; Hiking/trekking
- the perfect stressbuster for the suburban yuppie. The Recipes
for a wholesome meal for the health conscious male by Le Palace
Master Chef Jean-Pierre Piaillier, would sure help if it induces
men to cook their own food for themselves or their spouse once in
include Tea with Sachin Tendulkar, a candid discussion with Ravi
Karunanayake, Weekend hideout; Miss Tourism International 2002,
An interview with the film maker of Salelu Warama, Plotting a motor
rally, Book Reviews and Banking news: HSBC Credit Card initiatives,
etc. All these make a good mix of short articles with attractive
graphics, in short interesting reading.
for the man about town,' the glossy magazine focuses on power dressing.
Getting the best out of your accessories, how to buy the right suit/jacket
and Hameedia Supplement portray the wide choice of the latest in
garments and accessories available. Most men would be unaware that
their bodies are either triangular, rectangular or contoured. The
magazine gives an insight into how to choose a suit to suit a body.
is it to be a man anyway?' by Girl Power expresses some interesting
views. This and other articles titled - Are your golden years getting
tarnished, Going Green, etc., would make the magazine appealing
to both men and women.
that is now sold at leading bookstores promises to feature many
other interesting subjects in subsequent issues, authored by well-known-Lankan
man a chance and he outshines a lady," the creators of the
sounds of peace
is 'Youth Core for Peace'?
They are a group of teenagers between sixteen and
eighteen who were brought together by hopes of peace and understanding
amongst ethnic communities. Gajan Selverajah, Tasha Marikkar, Ruan
Pethiyagoda, Anushka Nagendra and Sherazad Hamit are the prime movers
behind Youth Core for Peace.
Music is an
influential medium amongst youth as it transcends language and ethnic
divisions as well as being a vehicle of celebration.
It has been
one year since the Ceasefire Agreement was signed. To commemorate
the first anniversary of the signing, the Youth Core for Peace has
organized "Peace 52" a peace concert on February 22 at
the Viharamaha Devi Park.
the poor facilities of the schools of the war-stricken North, the
primary objective of this concert is to raise the funds required
to supply students in Kilinochchi/Mullaitivu with critically needed
school supplies such as furniture, and sports and laboratory equipment.
for Peace also wishes to commemorate one year of peace and freedom
by raising awareness amongst the youth of the country of the benefits
of peace by bringing attention to the number of lives that have
been saved this past year and the newfound freedom of movement due
to the ongoing peace process.
Hoping to gather
four or five bands that are already famous amongst the youth in
Sri Lanka they hope to hold a three hour concert starting at 7.00
p.m. The five minute presentation they have planned will also spread
awareness amongst youth about the war and the peace process.
"The era of supermarkets was just beginning.
People were realizing that they would like to buy everything they
wanted under one roof and that is where we decided to come in,"
explained the Marketing Manager of John Keells Supermarkets, Suresh
"Nobody wanted to go to the market to buy vegetables, go to
the meat shop to buy meat, and another store to buy food and somewhere
else to buy the other necessities for a house."
led to the opening of our first supermarket. And since then we have
not looked back." "We have opened four main outlets since
then, and four franchise outlets" added Brand Manager Shivanthi
the fact that we have quality products. We have quality vegetables,
quality meat and everything else of the best standard. Our main
aim has been quality, and we are successful because of this."
The fact that
we have promotions at the end of each year also adds to our credibility,
says Suresh. "We have our 'Dream Draw' and last year, we gave
away a Dream House worth more than three million rupees.
had a choice - they could choose between a car, an all expense paid
trip and a house from Kelsey Homes. The winners of the draw last
year chose the house."
The year before
last we gave away the newest car around - the Volkswagen Beetle,
added Shivanthi. "We also have weekend promotions for children
so that they would want to come here with their parents. These promotions
have been very successful."
promotions apart, we have also made sure that our staff is the best,
explained Suresh. "We want them to be friendly and helpful
at all times.
By doing this
we hope that our customers would want to come to Keells Supermarket
more and more.
motive is to lead in service, convenience and product quality,"
said Mr. Rajeev Dharmendra, the Director.