GRI acquires Australia’s AXIS Tyres
View(s):GRI, a leading producer of speciality tyres from Sri Lanka, has acquired industrial tyre specialist AXIS Tyres in Australia.
The Sri Lankan company in a media release said that the acquisition is focused on the forklift segment of AXIS Industrial Tyres Pty Ltd in Australia. It includes the four branches of AXIS in Altona and Braeside in Melbourne, the Sydney branch and the branch in Adelaide. GRI adds these four AXIS branches to its own branch in Brisbane, thereby strengthening its presence in industrial tyres and service in Australia and creating a national footprint.
“This venture has further expanded GRI’s global industrial tyre service network and will achieve our goal of increasing distribution channels in Australia and getting closer to our customers at a national level. GRI will now be able offer our high-performance material handling tyres to forklift companies and operators across Australia,” stated Prabhash Subasinghe, Managing Director of GRI.
AXIS Tyres, which is a subsidiary of Tradefaire International Pty Ltd, was founded by James Saunders in 1992, and operates in many business segments including forklift tyres, truck tyres, agriculture tyres and off-the-road tyres. Its operations span over several locations in Australia.
“With a strong growth strategy at our core in all the segments that we operate in, GRI acquired AXIS Tyres to strengthen our reach in Australia. We were already established in Brisbane, offering superior tyres and service in that state. With this acquisition GRI is now able to offer this service excellence also in Melbourne, Sydney and Adelaide,” said Dr. Mahesha Ranasoma, CEO of GRI.
GRI will elevate the level of service and the quality of tyres that AXIS has been offering to its loyal customers across Australia. GRI will also work with other distribution and service partners to provide a compelling offering to all national accounts.
GRI continues to grow not only in the material handling tyre segment but also in agriculture tyres and construction tires. Having built a strong reputation in material handling tyres since 2002, GRI embarked to produce a compelling range of agriculture and construction tyres in Sri Lanka. GRI built an advanced factory, with some of the best tyre building machines and started production in April 2018. In just over 18 months GRI has launched over 200 new products from its advanced specialty tyre factory.
GRI is a leading producer of specialty tyres from Sri Lanka with offices in nine countries and sales in over 50 countries around the world. GRI produces high-performance agriculture, construction and material handling tyres.