Business Times

e-Channelling may change name to include core business

By Duruthu Edirimuni Chandrasekera

e-Channelling PLC, the company well known for booking doctors’ appointment through mobile phones, is looking to reposition itself and is evaluating the possibility of re-naming the business to include its core function, which is developing software for the healthcare sector, officials said.

“Our core business is developing software for the healthcare market. We have an idea to reposition e-Channelling as a company and reposition the understanding of the people (of what e- Channelling is). We are looking at re-naming the business to include our core function,” Asanga Karunaratna, CEO e-Channeling told the Business times.

He said the company has been developing software for pharmacies, laboratories, medical centres, etc for the past five years, which is their core function and they are evaluating how best they can reposition this brand along with the company. “We are planning a change by the end of the first quarter or by the second quarter if this year,” he added.

He said that from the same software solution, e-Channelling has derived software to manage operations of medical clinics, retail pharmacies and medical laboratories. Mr. Karunaratna said that the company will forge ahead with selling this software to private hospitals. “We develop software for the Nawaloka Hospital and we also have identified that small and medium scale hospitals are a growing business. So we will actively target such private hospitals this year in terms of software development,” he explained.

He said that e- Channelling is a unique concept in the South Asian and Asia Pacific Regions and it has plans to go with this doctors’ appointment business to both these regions. “We have aspirations to expand internationally and we are working towards that,” he added.

He said that as a part of that international expansion, e-Channeling has plans to sign up in Maldives with Watania Telecom, a part of Q-Tel (of Qatar).

Top to the page  |  E-mail  |  views[1]
SocialTwist Tell-a-Friend
 
Other Business Times Articles
IIFA issues continue with audit report
Sri Lanka’s skies are looking up
CSE raises the bar on best market practices; looks to protect investors
Lankem to expand in leisure, reposition existing properties
Kalpitiya hotels - still no decision
Peek at Sri Lanka’s future
JKH expansion pace to increase
Comment - Education: Where are we heading?
Feature - Sri Lanka's new mod-tradi consumer
Sri Lanka poised to become the regional financial hub
First model pre-school in Jaffna from Hemas
Vallibel Power Erathna 3Q10 revenues up 42% YoY
Harpo’s new tourism training institute opens amidst industry take-off
Ceylon Tea in new campaign to restore Russian markets
Human rights activist barred from speaking at Colombo University event
FCCISL Investor Forum opens doors for investment in Jaffna
Sri Lankan postmen now carry bills and reloads!
State banks neglect one category of pensioners
Transparency crucial in fast-tracking infrastructure development : urban planner
Intl. community needs to work together to solve climate change : US ambassador
NDB set to secure growth: Analysts
Aggressive marketing plan to promote Unit Trusts
Chinese SEZ at Mirigama confined only to a name board after 18 months ‘of construction’
Sri Lankans favour Indian Govt. over USA, China
Boats, beverages help boost Lankan exports
Caltex supports HIV/ AIDs infected and their families
Asian Branding guru Martin Roll to visit Sri Lanka
10-year old Microimage launches BlackBerry, iPad HCM8R2 apps
Access Engineering associated with landmark Sangupiddy bridge
Milestones in the controversial oil hedging deals
F&G depositors say 'coerced' to convert deposits to shares
Dhammika’s foray into Lankan Aluminium and Hayleys dominates proceedings
Perera duo set to expand Hay leys stake to 51%
SEC probe on ERI 'not over yet'
e-Channelling may change name to include core business
CB Governor urges banks to double lending
Guardian Capital to invest in Expolanka
Why do some skilled migrants fail in their adopted countries?

 

 
Reproduction of articles permitted when used without any alterations to contents and a link to the source page.
© Copyright 1996 - 2011 | Wijeya Newspapers Ltd.Colombo. Sri Lanka. All Rights Reserved | Site best viewed in IE ver 8.0 @ 1024 x 768 resolution