ISSN: 1391 - 0531
Sunday December 16, 2007
Vol. 42 - No 29
Financial Times  

Elephant House launches ‘Twist Range’

Picture shows from left -- Production Manager P. Attanayake, Chief Financial Officer Sanjeewa Jayaweera, President Consumer Food and Retail Group Jit Gunaratne, Head of Frozen Confectionary Neil Samarasinghe and Brand Manager Surani Sahabandu.

Ceylon Cold Stores, makers of the popular Elephant House range of ice creams, this week introduced a choice of four exciting variants to add to the excitement of the Christmas and New Year holiday season. The four variants are ‘Vanilla Ice Cream with Mango Twist’, ‘Vanilla Ice Cream with Chocolate Twist’, ‘Vanilla Ice Cream with Orange Twist’ and ‘Orange Ice Cream with Chocolate Twist’.

Head of Frozen Confectionary, Ceylon Cold Stores Neil Samarasinghe said, “The Twist Range provides the consumer with a choice of four exciting variants that will cater to any mood or occasion. Our ice cream product development team has successfully researched into the taste and flavour preferences of Sri Lankan consumers. They’ve identified unique flavours that give our ice creams a unique taste, made from the finest ingredients and conforming to the most stringent international standards.”

The Twist Range joins a long list of popular variants such as Manga Batta, Divul Batta, Double Delight, Karthalolumban, and the newly introduced zero-sugar variants - Choco Lite and Vanilla Lite.


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