Leo Burnett’s off-site workshop trains 63 professionals

Leo Burnett Solutions Inc (LBSI) – the Sri Lankan office of international communications giant Leo Burnett Worldwide (LBW) – recently held an offsite workshop for its entire staff contingent of 63 marketing communications professionals. Entitled Leo Vitamin T 4, this annual offsite training programme, this programme focused on individual strength and weakness identification using the Myers Briggs Type Indicator (MBTI), team building, idea generation, and creativity.

This intensive programme to groom the leaders, as well as sessions in a three day high impact learning style, was conducted by Dr. Wayne Lotherington, an internationally reputed management and advertising guru who has influenced marketing communications professionals across the Asia Pacific.