Resilient Hameedia promises to rise from the ashes

16 May 2018 - 280   - 0



Hameedia, the reputed Sri Lanka’s menswear fashion store,  following the massive fire that broke out on May 12 at the company’s main storage facility at Borupana Road, Ratmalana, causing extensive damage to the building and goods inside, has vowed to recover fast and swiftly to continue to serve the public.

“Together with my undaunted team, I wish to thank everyone who supported us during this terrible catastrophe. We are determined to face this adversity with resilience and rapidly bounce back as we reminiscence our humble beginnings, when we started the journey with nothing,” said Fouzul Hameed, Managing Director of the Hameedia Group, in a public announcement on Wednesday, five days after the disaster.  

He said the company has sufficient stocks to cater to customers for more than three months. In fact its Wholesale sector, Adidas, Manufacturing and other sectors are already back in operation. The Hameedia Online Purchase option is also fully functional.

Hameedia has also set up a Virtual Support Service/ Concierge Service where customers can immediately contact the following persons in case they are unable to find any specific item they are looking for: Hussain Sadique (0777355554 /  Chinthaka Wanigasekara (0777551057 / Chintana Meemaduma   (0777122221 / and A T M. Farzan (0777255888 /

“Our journey which spans 70 years has had its share of triumphs and challenges. We have always resolutely faced everything that came our way. Ours is a multi-religious and multi-ethnic organisation. We are more than just a business since we thrive on giving back to the community, and this is the predominant reason for expansion despite years of facing various storms. Our success thus far has been primarily due to the commitment of our dedicated staff and also our thousands of loyal customers spread across the world,” said Mr. Hameed, considered the top men’s fashion designer in Sri Lanka, adding: ““We greatly appreciate the instant support rendered to us by our staff, customers, neighbours, Sri Lanka Fire Brigade, Army, Police, Air Force, STF, Disaster Management Unit, Electricity Board, political and religious dignitaries, the fire-fighting units from Dehiwala - Mount Lavinia, Moratuwa and the Colombo Municipal Council and many, many others.”

During a span of 70 years, Hameedia has grown exponentially taking the brand beyond the shores to reach a worldwide clientele who value the eclectic fashion sense of Sri Lanka. - ENDS -

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