Technology is disrupting the way companies recruit and the way human resource departments evaluate candidates. One innovation that is important to consider is the use of a video interview. In a media release, Sixer Video, a specialist in video interviews for recruitment, identifies three key reasons why video must be part of your HR strategy: [...]

Business Times

Video interviews: Speeding up the process for HR

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Technology is disrupting the way companies recruit and the way human resource departments evaluate candidates. One innovation that is important to consider is the use of a video interview. In a media release, Sixer Video, a specialist in video interviews for recruitment, identifies three key reasons why video must be part of your HR strategy:

1) Video interviewing allows hiring managers and recruiters to conduct first-round interviews more quickly and efficiently, since arranging face-to-face meetings or even phone calls can be expensive and inconvenient. Not only does the interviewing process become faster, but it becomes more cost effective as well. Video interviewing completely eliminates transportation costs by allowing you to meet candidates face-to-face virtually, anywhere, at any time. And also allows HR staffs to effortlessly share candidate profiles and other relevant information, a clear example of the old adage that time saved is money saved, too.

2) It doesn’t take a rocket scientist to know that if your hiring process is smooth, easy, and efficient, candidates will more likely want to work for your company. A company’s recruitment style is usually a good way to judge one’s future employment experience, and it’s the first impression your business will make on future hires.

With more dynamic, qualified candidates taking part in a streamlined, applicant-friendly recruiting process, the chances of a perfect match rise exponentially.

3) The global population becomes more acquainted and comfortable with technology, the web recruitment industry will continue to grow precipitously. Companies are now using video recruitment to hire at all levels of employment, from entry-level workers to experienced professionals.

Sixer Video is a Sri Lankan start-up focused on the HR-tech space that is launching its product to a global market.

“We at Sixer Video help recruiters screen a candidate better than a CV. How do we do it? Before calling in a candidate, we instruct them to upload a video via our app. Our platform helps you to know your candidates better before calling him/her in and to know whether they will fit to the company’s culture and for the job position’s requirements,” the release said.

Already many companies, such as McDonalds, have trialled recruiting through existing video messaging platforms like Snapchat, Whatsapp and Facebook. However, recruiters lack control over critical elements such as the duration of the video pitch and the ability to organise the incoming video submissions, rate them and easily share with other colleagues.

“We are heading towards a unique step in recruitment for Sri Lanka. The platform can save a lot of time and help companies to recruit remote talent. Companies like Stax, UPS and Hayleys are currently saving time and being the pioneers in ushering the new era in recruitment.” says Sixer Video Co-Founder Imthiyaaz Hassim.

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