TAC partners with Earth Hour Sri Lanka as official social media agency
View(s):Team TAC has partnered with the Sri Lankan operations of WWF’s global environmental movement Earth Hour. In a media release, TAC said that as a local social media agency with clients across the globe it will be enhancing the Facebook presence of Earth Hour in Sri Lanka by developing content to be published through which their Sri Lankan audience can be engaged. Among the world’s first open-source climate change campaigns, Earth Hour informs, inspires and empowers individuals, organisations, cities and countries to use their collective power to drive climate action throughout the year.
Speaking on this occasion, Tharindu Ameresekere – CEO, TAC said “It is a pleasure to partner with Earth Hour as a part of our Social Responsibility policy and assist in spreading positive attitudes towards sustainability which is the need of the hour.”WWF’s Earth Hour is an open source global environmental movement run by WWF and volunteer teams around the world which unites people to protect the planet. Starting as a symbolic lights out event in Sydney in 2007, Earth Hour has grown to engage individuals, business and organisations in over 7,000 cities and more than 170 countries and territories during the hour and beyond.
Earth Hour 2016 will be celebrated on Saturday, 19 March 2016 between 8:30 p.m. and 9:30 p.m. local time. As the world’s most iconic landmarks prepare to switch off their lights for Earth Hour, supporters are also invited to take a stand for climate action on their own personal landmarks – their social media accounts. From donating their Facebook feeds to spread climate awareness and action on www.earthhour.org/climateaction to adding a custom-made Earth Hour filter to Facebook and Twitter profile pictures, users can show their friends and followers they care about the planet in a few simple clicks.