Murtaza Tajbhoy, Head of Brand Planning, Leo Burnett Solutions Inc. (LBSI), has been selected to serve on the respected jury of the Asian Marketing Effectiveness Festival and Awards show which will take place this May in Shanghai, China. Each year, the AME Festival brings together communications professionals and acknowledges campaigns that have delivered exceptional results. [...]

The Sunday Times Sri Lanka

Leo Burnett’s Murtaza Tajbhoy, first Sri Lankan to serve on the jury of the AME Awards

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Murtaza Tajbhoy, Head of Brand Planning, Leo Burnett Solutions Inc. (LBSI), has been selected to serve on the respected jury of the Asian Marketing Effectiveness Festival and Awards show which will take place this May in Shanghai, China.

Each year, the AME Festival brings together communications professionals and acknowledges campaigns that have delivered exceptional results. Mr. Tajbhoy is the only Sri Lankan advertising professional selected to participate on the panel of judges at the AME Awards show which is organized by the prestigious Haymarket Media Group. The Haymarket group conducts the annual Campaign – Agency of the Year awards as well as the Spikes Asia Festival in partnership with the Cannes Lions, according to a media release from LBSI. The Asian Marketing Effectiveness (AME) Festival, is one of the region’s most significant effectiveness events, attracting senior marketers, heads of agencies, brand pioneers, consumer and customer insight professionals, and media owners.

Commenting on Murtaza Tajbhoy’s nomination as a jury member, Ranil De Silva, Managing Director, Leo Burnett (LBSI), said, “I am delighted that Murtaza has been selected to represent Sri Lanka as a jury member at the upcoming Asian Marketing Effectiveness Awards festival, which is the region’s leading event for recognizing work that has yielded exceptional results. I am also honoured that Murtaza from our team will be the first ever Sri Lankan to gain this honour and to be the only Sri Lankan representative on the panel of judges”.

Mr. Tajbhoy’s career in the advertising industry extends over 16 years, all of which was spent at Leo Burnett. Today he plays a critical role at Leo Burnett by leading the agency’s strategic responsibilities. He is a qualified marketer of CIM UK and has a Master of Business Administration (MBA) from the University of Sri Jayewardenepura.

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