Ceylinco Life this week announced plans to recruit 1,700 sales consultants and agency supervisors by the end of 2009, a move the company said reflects its confidence in the potential of the industry.
In a press release, the company said a new recruitment campaign launched in July is scheduled to run until September 30, 2009. Ceylinco Life’s current sales team numbers around 5000.
Ceylinco Life’s Deputy Chief Executive Director T. Ranasinghe said it may seem unusual to recruit on such a scale in the midst of a global economic downturn but added that Ceylinco Life is confident that improved access to the north and east and the company’s own plans will contribute to an expansion of the market for life insurance.
The new recruitment campaign endorsed by Ceylinco Life Brand Ambassador and spin bowling legend Muttiah Muralitharan, builds on a similar campaign conducted last year as a result of which Ceylinco Life recruited more than 1,500 sales consultants and agency supervisors.
The company said all recruits are provided with comprehensive training in insurance sales, agency management, IT, ethics and grooming and are encouraged to acquire international professional qualifications. Successful recruits qualify for housing and vehicle loans as well as medical and other benefits.
According to the press release, Ceylinco Life has more than 750,000 active policies. The company’s Life Fund stood at Rs.22.57 billion at of 30th April 2009. |
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