A kard for
"There is no such thing as a good war
or a bad peace."
– Benjamin Franklin
In keeping with Franklin’s words, Mailman
Sri Lanka have taken it upon themselves to give Sri Lankans an avenue
to voice their thoughts on how to regain peace and to convey these
thoughts directly to the President himself.
The whole ‘Peace postKard Campaign’
kicked off when the director of Mailman Sri Lanka, Jason Firmin,
realised that Mailman could create a forum for the common man to
air their thoughts on how best peace could be brought about in Sri
Lanka. Particularly, because there can be a lot of people wanting
to get through to the President with their thoughts, but just not
knowing how to. “Mailman does undertake socially responsible
activities as well, and is not just a commercially-driven organisation.
Thus, they designed a peace logo and started out their campaign
in January this year.
Living in Sri Lanka with his wife and children,
Jason said, “We love it here, but at the same time find it
difficult to adapt to the constantly fluctuating security status
prevalent in the country. Thus, I thought it might be interesting
to get the people involved in pushing for a permanent solution.
The postKards will act as a catalyst of sorts, to get people thinking
about the current situation in the country,” explained Jason.
This is how it works. These free Peace postKards
have been distributed throughout 170 bars, clubs, restaurants and
popular haunts in and around Colombo. Thus anyone can pick up one
of these cards from the postKard racks, and follow the simple procedure
thereafter. As the address of the presidential secretariat is already
printed as a watermark on the Kard, all they need to do is to write
their peace message on the Kard, stamp it and then post it.
|'Peace' Post Cards
Furthermore, Mailman has just launched their latest
postKard last week, while at the same time introducing a brand new
mode to get people’s views on the need for peace. As of this
week, the ‘SMS for Peace’ campaign will start up alongside
the postKard campaign. This way, people can SMS their ideas on how
they can make peace happen in Sri Lanka to 0777-362218, said Jason.
Thereafter, Mailman will collect all the messages, enter them into
a database, and at the end of the campaign a summary of all the
responses will also be published in the papers, he said.
Initially, when the cards were first distributed
in January, it received a very good response as staffers and patrons
of numerous haunts around Colombo, started picking up these postKards
at a rate! Even in terms of colour, the postKards evolved from interchanging
black and white Kards, to Kards displaying a kaleidoscope of all
the colours of the Sri Lankan flag. The main intent of this campaign
is twofold. One is to enable the people to take up an active role
in the whole peace process, and two, to prove that the people really
want peace and actually care enough to suggest possible resolves
to the current problem, elaborated Jason.
This is a perfect opportunity for the ordinary
people of this country to take a stand and push for peace in this
country, particularly since most people have become immune to the
situation in our country, and have almost come to accept things
for the way they are. It’ll be a refreshing change if we all
opt to take a little initiative, and try and make something happen,
instead of just sitting around waiting for something to happen…